Wednesday, 12 August 2015

10/08 - Final Brief & Print

PROTOTYPE
After changing the imagery on the cover and adding a continuous line throughout the whole document to further connect the pages, we were finally at a point to print off our brief "Understand Yourself". Ideally we wanted to print our spreads A2 double sided then sew down the center with a black (or even possibly coloured) string. Unfortunately. much to our disappointment, we weren't able to get A2 double sided printing at any commercial printery. We didn't want to have to rely on printing it ourselves from the Massey printers as we knew there was usually an issue with miss-aligned crop marks and the possibility of many other things that could go wrong. Even though it was not the most ideal situation, we decided a spiral bound document will still tie in quite well with our aesthetic.

I am so happy with our final product and the different possibilities we could take it in the next half the assignment!

Class 4.2 - Putting Together Our First Full Draft

PROTOTYPE     l     TEST
During this class we realised that the final brief was A2 spreads and not A3 spreads as we were initially working with. I have no idea how we got this idea but I think we may have got confused/automatically assumed after the homework set for one A4 image and one A4 page of text for each topic that that was how we were meant to have our final. This meant that most of this class we spent reformatting what we had already done onto a larger document (which took a lot longer than we thought).

By the end of class we were able to get some feedback from both our tutors which gave us a lot to work for our final print stage. One thing we had noticed that was picked up by both Tulia and Jason was that the imagery that we had each done, even though was in the same style, didn't quite fit together due to different pen thickness. After the feedback we got we decided the best way to go would be a mix of both thin and thick pen in every drawing. This way the cohesion between spreads was maintained throughout the entire document. It also helped develop the individual images as well.

One last decision we had to make was which type of heading we were to go with. Before this class we had each generated some concepts for how we were to draw the headings with choosing one to feedback to each other. This was a bit harder to decided as, me personally, didn't have any strong preference to either one. However, one good point that Jason bought up about the headings was that since they are loose an unstructured like the imagery, compared with the body copy, the way its placed on the page should reflect that as well.


EX-CHANGE
Since a lot of our group members didn't turn up we ended up merging with another which I ended up quite enjoying. It was interesting to talk to more people about their projects and see how people from the same discipline approached their task. One thing that did let me down though was that most of the people in our combined group didn't really have anything to physically show at this point. I understand that with most other majors its not as easy to visually show ideas at such an early point in a 12 week project but even then, a couple people didn't even bring a mood board for their idea and where they want to take it.

However, this was made up from the feedback I got for our visual brief. It was nice to see people outside of our specific VCD brief to understand our concept and enjoy the imagery and style we were taking our idea. A few things that were said in feedback in terms of how to improve were tings that Emma and I had already established that we needed to work on/change but this just reinforced our decisions. One girl did say that she preferred Emma's linked font as it was more friendlier. As I looked at our draft brief more and more I was beginning to lean that way too.

Class 4.1 - Beginning Draft Spreads & Feedback

PROTOTYPE     l     TEST
For this class we needed to have mocked up a draft copy of our brief with all our own imagery and refined text. Emma and I remained working on our separate spreads but kept with the blind drawing theme so they were all cohesive. Unfortunately, since Emma had a workshop in the weekend she wasn't able to completely finish off all of her imagery. I had all of mine though so together you could see the line we were going on. 

In a group with two other teams we laid out our spreads and got some really good feedback on our brief. They all liked the blind drawing style as well and how it links to the youth audience nicely. The main constructive feedback was that the imagery I had for the desired actions page (a ball of yarn) was a little confusing and didn't connect well with the topic. Otherwise it was more small details with the layout and headings etc. At this point we just needed to refine and finish off the imagery then come back together (diamond thinking!) 

Monday, 3 August 2015

Class 3.2 - Refining Our Idea & Setting Work Targets

DEFINE    l    IDEATE    l    TEST
Most of this class was just going over what stuff we had and the feedback we got to further refine our idea. We narrowed our target audience down to just high school students as there are a few differences in needs and wants from intermediate to high school students. We also decided that the blind drawing style of imagery had a good meaning behind it in relevance to our target audience and we both liked how the drawings looked. From here we also worked a little more on brainstorming subject matter together. We agreed on an estimated timeline of when we want to have things done by as well as organising what we needed to do before we met again Wednesday morning.

Apart of the class was group to group feedback where Emma and I were paired with another group with a similar topic. Even though the topic we were both doing had a few similarities it was interesting to see how completely different our approaches to the imagery were. They seemed to really like our blind drawing idea where as you progressed through the brief the drawings will be more put together and coherent.

Class 3.1 - Generating Our Own Imagery

TEST    l    IDEATE    l    PROTOTYPE
Unfortunately, I was sick so couldn't make it to this class so I had to send Emma my pages that I did for homework for her to print off and show to class. She gave me the feedback we got from the presentation but we decided it would be better to discuss that part.

Emma also let me know about the work we needed to do by the next class, which was to create our own imagery. We stuck with the same for area topics so we could expand on the work we had already done. I did some quick brainstorms to get a good selection of imagery options to draw from. I struggled a little with the barriers section however.

Class 2.2 - Fleshing Out Our Idea & Delegating Individual Tasks

EMPATHY    l    DEFINE
After an initial class discussion about the brief and finding out the final topics everyone was doing, me and Emma felt quite confident in the path we were taking. We just needed to figure out the smaller details. Going through each of the areas that are needed for the visual brief we were able set in our idea with even more confidence.

Our approach to the homework task was to split up the topics evenly, four of them each, go into more detail with the information on each one as well as create a mood board to select our imagery from for next class. We would then discuss between us the best imagery we think each topic needs.

EX-CHANGE
The group I was assigned to had one person from photography, fashion, spatial, industrial and two from VCD (including myself). However, two members, from industrial and VCD, werent able to make it so we only had four people for our first ex-change. I found it really interesting to see the different approaches of the wellbeing brief from each of the design disciplines and had a few questions to ask in terms of how the grouping and their specific assignments worked. The one main thing I noticed is that VCD is a lot more centered around helping other peoples wellbeing, whether it be from past experience or not, where other disciplines, specifically fashion, was more about individual wellbeing.

Although I did enjoy the small discussion we had, no one really had any other questions or feedback except for me which meant after half an hour no one had anything else to talk about. I feel like at the next ex-change it will be different and our group will engage more since we'll have physical things to show rather than just talking about it.